As Chief Client Officer at NCS Australia, Tony Bailey spearheads strategies to enhance client satisfaction, drive business growth, and foster long-term partnerships. He focuses on delivering exceptional client experiences by aligning organisational efforts to meet and exceed expectations. With a keen eye for identifying opportunities, Tony plays a pivotal role in building strong relationships and ensuring seamless collaboration across teams to deliver innovative solutions that create value for clients.

With over 30 years of leadership and strategic experience, Tony has honed his expertise in business strategy, stakeholder management, change management, governance, program integration, and more. Before joining NCS Australia, he served as CEO of AccessHQ and ICEMEDIA, now part of the NCS family.

Tony is widely recognised for his visionary leadership, unwavering commitment to quality, and a people-first approach. Known for his integrity and dedication to building meaningful relationships, he combines professionalism with a relentless drive for innovation and impactful change.